Hello all, thought I would kill a few birds with one stone, or should that be knock over a few pins with one bowling ball?

So first off back in the office, it's cold out there, and January's gradually ramping towards ICE. Part of the shock return to work is that most of us took a fair amount of time off, and we had both an end of Quarter day at Plumpton Races and also a Christmas Party that as per every year took in the team doing the Hyperion Bowling Challenge and ending up at Ally Pally for the Darts.

Alex won the bowling with 5 strikes and a score of 159, beating Steven into second.

The last three years are here:

2011 Bowling Champ

2010 Bowling Champ

2009 Bowling Champ

So the other bird to be killed by the stone (bloody ponderous analogy I know) is that I can put a few links in this article to our social media photo sites, namely Flickr and Facebook.

We are trying to strengthen our position on the SERPS so that when Hyperion is shown our S/M sites also fill the Google front page. In terms of SEO our brand name is falling away slightly as we share "Hyperion" with a software and also a Sci-Fi book. We will need to do some work on this with some brand name anchor text link building.

On the subject of link juice and anchor text just spent a rather boring 45 minutes deleting spam posts on our blog comments. To give you an example of the type of anchor texts used the usernames registered included "Sexual Honeybear", "Milf Summer" and "Big boob tits"! They say that in the affiliate game the most competitive markets are PPC - Porn, Pils, Casino - and we seem to have got hammered by the lot.

Sadly our web developers built us a bespoke blog and it's rather ponderous, also the "highlight all & delete" facility on the CMS back end has a bug, so I had to manually delete 18 pages of indivdual spam comments. Rather an oversight on the developers part that the comments field is "dofollow" instead of the "nofollow" that would have helped detract these pesky link juice thieves!

Over the next few months we are going to be rolling out some changes to the blog, and site in general. The blog in particular will most likely be powered by Wordpress and should both look better and be a lot easier to administrate for us.

Leaving you with a picture of Alex taking his mini trophy, when I get the main trophy etched I will get a picture up on a twitter/facebook.

Chris Denny