Those punting inclined should check out the latest blog entry from Hyperion's resident tipster James Faux.  Get the value and get on!

We are finding the job market seems to be responding very positively to the economic upturn. Although entry-level roles are not as prevalent as in Q1 2008, overall numbers through our agency have returned to pre-recession levels. We have seen jobs created in all the following areas.

Retention: In times of continued economic uncertainty, retention rather than acquisition seems the order of play; at least until the egaming rollercoaster is over any double dips.

Compliance: Monopolies are now starting to open up, regulatory bodies are becoming more proactive, scandals like Eurolinx will be less and less tolerated.

Social media: In the know about 2.0, SM-savvy marketing professionals are in vogue.

New territory Country managers: Post-UIGEA, the big operators focused big money on Europe and new territories, the land grab may be slowing down but it certainly is not abating. Marketing staff with local contacts are commanding big remunerations.
 

Sportsbook customer profiling: A large and growing area, arbitrageurs and shrewd punters are assigned ratings and liabilities are adjusted accordingly. Frequently ISP profiles are filtered to make sure limited customers cannot out-flank any Chinese walls, and often to block the access of smart personal money from other rival trading firms. Quantitative analysts are in demand.

‘Prop’ trading: Traditionally there have been a couple of established players in this vertical but as sports betting becomes more liquid and over-rounds tighter, there has been a marked increase in new-to-market prop trading businesses hiring graduates.

Scratch cards: Operators continue to expand into often unexposed demographics and the sector is growing exponentially.
Anti-corruption: Rick Parry’s Gambling Commission has been rattling sabres about corruption in sports betting, and firms are increasingly looking to self-regulate, fuelling an interesting job avenue for traders with an analytical bent.

Consolidation: As the industry matures and B2B relationships flourish, white label marketers are sought-after commodities.

Is an excuse needed to post a picture of late 1980's Boston boy-band New Kids On The Block?

Check out James Faux's blog on the World Cup New Kids: Betting and Gaming Blog.

At Hyperion we have to confess to being big fans of Paddy Power's marketing, the term tongue in cheek is often apt.  This photo taken at the local shop during a lunchhour!

The concept of insurance has been around for centuries, as has the term hedging.

For UK bookies England getting knocked out is a negative result for the events turnover, as the presence of the three lions always boosts interest among the betting public.

Along with a general fall in expected betting turnover, many bars and supermarkets will experience the absence of mass sales of lager, pizza and vuvuzela’s. It makes you wonder why bar owners and Tesco’s and co didn’t lob a few grand as a hedge on Germany to beat England. With the typical pricing bias towards England it would perhaps even have been a value punt. The feeling is that Mr Whitbread and Mr Sainsbury missed an opportunity, after all there wasn’t a value bet on “Somerset rain” for the Glastonbury wellington boot stall owners!